CASE STUDY
GMC Misrepresentation Fix — Light Keepers Bookstore
Recovered a Google Merchant Center account from a severe Misrepresentation suspension and successfully cleared the issue with Google's trust and safety team.

ROLE & CONTRIBUTION
Lead Engineer & Designer
YEAR & STATUS
2025–2026 • 100% APPROVED
TECHNOLOGY STACK
ENGINEERING HIGHLIGHTS
Architectural decisions, features built, and commercial optimizations:
- ✓Received official confirmation: 'The requested review of Misrepresentation has been completed and the issue no longer appears in your Merchant Center account.' 100% active feed restored.
THE CHALLENGE & PROBLEM
The Merchant Center account (ID: 5835431664) was completely suspended under Google's 'Misrepresentation' policy, halting all shopping ads and free product listings.
STRATEGY & IMPLEMENTATION
Conducted an exhaustive policy audit: reconciled website contact details, added physical address verification, updated refund/return terms, eliminated inaccurate checkout rates, and structured product identifiers.
VERIFIED RESULTS & IMPACT
Received official confirmation: 'The requested review of Misrepresentation has been completed and the issue no longer appears in your Merchant Center account.' 100% active feed restored.
COMMERCIAL VALUE DELIVERED
Engineered with high performance metrics, zero-dependency Liquid sections, mobile-first checkout ergonomics, and high conversion copy.